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How Instagram Shopping Is a New Way to Shop?

Instagram shopping is one of the best features launched by Instagram, which is the best option for people looking to shop through the app. Read on to know more about this feature.

Updated 2022-01-20 02:10:08 | by Tom

Instagram shopping is one of the best features launched by Instagram, which is the best option for people looking to shop through the app. Read on to know more about this feature.

Use the Instagram Shopping Feature and Have Fun

Instagram shopping: A new way to shop is an in-app shopping experience, a newly launched feature by Instagram in the year 2020. During the covid- 19 pandemic, Instagram launched a new shopping feature to keep businesses going and make it easier for people to shop for the stuff they love. This new feature enables businesses to Instagram shopping tag their products on their posts which is as easy as tagging other people. Initially, this feature was available for the people residing in the US, but after getting success in the country, Instagram has expanded its business in other countries as well.

What Is Insatgram Shopping

What is Instagram Shopping?

A new feature launched by Instagram allows businesses to choose photos they would like to promote and can tag up to 5 products per image. This publication gives access to details of the product and its price. It also shows a link that takes people to the website where they can purchase the product. Instagram shopping feature is a new and the most important new feature launched by Instagram since the launch of business tools in 2016.

Since Instagram launched the feature of shopping, it has given incredible opportunities for businesses, be it a big brand or a small shop which enables businesses to reach their target audience and drive more sales.

What Is Instagram Shopping

How Does Instagram Shopping Work?

Instagram shopping allows users to buy from this social network whereas it allows businesses to increase sales after setting up this feature and attract more and more customers to their site without any hurdle.

Instagram shopping has given many advantages to its users as well as businesses. Some of them are listed below

For users

  • The new feature is very straightforward for users and needs just one click on the product they are interested in.

  • A shopping bag icon will be included in the images that contain a link to the product at the top right corner of the image on an account profile.

  • As soon as you click on the image, the message “tap to view product will appear in a small window.

  • When you tap on the product, a pop-up window will appear with the photo of the product you wish to buy and an option to buy it with other details.

  • The main advantage of Instagram shopping for its users is no need to go to the Instagram link in bio to access the website of the product you wish to buy which saves a lot of time.

For businesses

  • Traffic will be increased on the website. Customers will be redirected to the web as soon as they tap on shop now.

  • Businesses get a higher number of orders which eventually leads to more and more sales.

  • Instagram shopping allows businesses a better positioning on social networks.

How to Set Up Instagram Shopping?

If you are looking for how to set up Instagram shopping, you will be pleased to know that it is an easy process and does to require much technical know-how.  Follow the below given easy steps to set up Instagram shopping.

The process of setting up Instagram shopping is quite easy and free if you meet all the requirements to set up Instagram shopping.

1. Check all the requirements - The first thing to set up Instagram shopping is checking all the requirements which are needed in the process of setting up Instagram shopping.

2. Create a business account - The next step in the process of setting up Instagram shopping is creating a business account. If you already have a non-business account then it can easily be converted into a business account by going to Instagram settings and switching from normal to business.

Create a Business Account

3. Connect your business account to your Facebook account - The next step in setting up Instagram shopping is connecting your Instagram account to your Facebook account.

Connect with Facebook Page

4. Have physical products and goods - Having physical products is necessary for setting up Instagram shopping. Right now Instagram shopping feature only allows brands having physical products to sell.

5. Connect your account to a Facebook catalog - Connect your account to a Facebook, catalog which can be managed through Facebook or an e-commerce platform.

Connect to Facebook Catalogue

6. Complete the review of your account - The next step in the process of setting up Instagram shopping is completing the review of your business account.

7. Turn on the shopping - The next and the last step in the process of setting up Instagram shopping is turning on the shopping for your business account.

How to Reach Your Customer with Instagram Shopping?

If you want to earn money, it is important that you grow your Instagram shopping customers. It is one of the easiest methods to reach target customers.

#1. Grow Your Instagram Shopping Customers

To increase your customer base GetInsmartaGetInsitaGetInsita can be used to grow Instagram shopping in a very short span of time. Some features that make GetInsmartaGetInsitaGetInsita the best are:

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  • Privacy - It is one of the features which is required to grow customers to shop on Instagram

  • Real Followers - To increase the customer base on Instagram, the page should have real followers. Real followers can be easily increased with the help of GetInsmartaGetInsitaGetInsita.

  • High-quality Users - High-quality users are needed to increase the customer base for your Instagram shopping page, which in turn will lead to reaching the target customers

  • Available on PC, Android, and iOS - Your business account is available for PC, android as well as ios.

Below are the easy steps of growing IG shopping customers on GetInsmartaGetInsitaGetInsita:

Step 1: Download and install GetInsmartaGetInsitaGetInsita app.

Step 2: Add your IG accounts on GetInsmartaGetInsitaGetInsita. You can add up to 5 IG accounts on it.

Instagram Shopping Step 2

Step 3: Follow and like others’ profiles to get free coins.

Instagram Shopping Step 3

Step 4: Using the coins you get to get free Instagram followers.

Instagram Shopping Step 4

#2. Tag Products

Below are the steps that will help you to tag products

  1. Tap “+”  and click on the post.

  2. Select a photo or video and add a caption, effects and filters. Tap next.

  3. Tap tag products. Tap the products on the photo or video you want to tag.

  4. Search for the product to be tagged, then select as they appear in the search box.

  5. Tap done.

  6. Tap share.

#3. Add Links to the Instagram Story and Bio

As for adding links to the Instagram story and to bio, you can follow the steps to make it.

For Instagram story

  1. Open the Instagram app on your phone.

  2. Swipe left to start a story.

  3. At the top, tap the option of ‘insert’ link.

  4. Click the URL, insert the link and tap done.

  5. Share the story.

For Instagram bio

  1. Edit your Instagram profile by going to the settings option on your profile and click ‘Edit Profile.

  2. Add the website in the URL field. In the website field, enter the URL which has to be added to your bio.

  3. Save the changes. Hit ‘Done’.

#4. Connect with People Who Love Shopping

To connect with people who love shopping, you need to

  • Add more people to your Instagram page

  • Get more real Instagram followers free with GetInsmartaGetInsitaGetInsita

  • Synchronize your product catalogs in your Facebook and Instagram accounts

  • Tag products in photos or videos

  • Add pricing tags to the products

  • Give a description of the products and add hashtags

  • Advertise and promote

Tools to Improve Your Instagram Shopping Posts

Below are the VIP tools Instagram followers that can be used to improve your Instagram shopping posts

1. Instagram Fonts

  • Differentiates yourself from your competitors

By adding new fonts to your Instagram profile, you will be able to distinguish yourself from your rivals and get more consumers to your shopping posts.

  • Highlights your Instagram posts

Using different fonts with hashtags make your Instagram posts stand out and make your Instagram posts more attractive.

  • Different fonts are used to emphasize something in your posts

Instagram fonts can be used to highlight something specific in your text to get the attention of the customers. Instagram fonts are used to make your Instagram shopping posts look more attractive which leads to driving more sales to your Instagram shopping posts.

2. Instagram Captions

  • Encourages followers to engage with your Instagram posts

Instagram captions encourage followers to engage with your Instagram posts and also encourage them to purchase the product

  • Brand voice is developed in your Instagram captions

Instagram captions develop a brand voice and it conveys the message directly to the customers

  • Instagram captions trigger emotions

Our emotions heavily influence what we buy. Instagram captions trigger the emotions of the customers which can help in increasing sales.

Instagram captions are used to convey direct messages to customers by triggering emotions which leads to an increase in sales.


In the end, it can be concluded that people nowadays like to use Instagram for shopping, and it is getting more fame day by day. By making shopping posts attractive by adding Instagram tags, captions as well as using different fonts, more sales can be driven to your business. To drive more sales to your business you need to have more real and active followers on Instagram. This you can easily get with the help of GetInsmartaGetInsitaGetInsita, which is one of the most trusted Instagram followers apps to get 100% real, active and organic followers. These followers will in turn lead to more sales and eventually lead to the growth and success of your Instagram shopping business.

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